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from the Desk of Alexandra English - 03/17/2015
Pixability, a video ad buying and marketing technology company, has announced the promotion of Theresa Moore to VP Professional Services. A seasoned video marketing strategist, Moore will lead the management of Pixability’s wide portfolio of global brand and agency customers. Moore has spent more than five years expanding Pixability’s customer portfolio, and providing strategic online video consulting for brands including L’Oréal, PUMA, Lancôme, Saatchi & Saatchi, Mindshare and Omnicom’s Resolution Media. Reporting to Pixability CEO Bettina Hein, Moore will work closely with brand and agency customers to ensure the Pixability platform is best serving their strategic video marketing and advertising needs, and generating the measurement and business results they demand, as budgets increasingly shift to online video. Moore is co-author of the upcoming book, “YouTube Channels for Dummies,” scheduled for publication by Wiley in April 2015.